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INNOVARx GLOBAL HEALTH | Taxi Advertising Campaign

Client Profile

Innovarx Global Health (IGH) is a healthcare facility in The Gambia that offers a point of care diagnostic, telemedicine and retail wellness products. With the aim of making modern pharmaceutical products and quality health care services available to Gambians .




We partnered with IGH in March 2020 to sensitize and educate the public about the recent covid-19 outbreak linking it to the vulnerability of people with non-communicable diseases, using our unique taxi outdoor advertising medium. As a new health care facility, Innovarx decided to advertise with us using the same advertising medium!



Innovarx Global Health advertised with us and utilized our taxi billboards to gain exposure and more visibility in the outdoor space. As transparency is part of our main values as a firm, we aided them in using an analytics platform to track the campaign performance, capturing the total audience exposure overtime.




The Results

Did you know the IGH campaign; #DoctorKumbaBanjul has been seen over 400k times in a period of just 5 months?!

Visit Innovarx Global Health here , place your orders and get quality health care delivered to your door step with help of IGH’s elite delivery service called Wellness On Wheel (W.O.W).


Thinking about launching a Taxi Advertising Campaign🚖🚀 with us soon?

Listed below are few reason why you should flip the switch and try a new marketing medium to reach your target audience;

  • Eye-level ad. visibility 👀

  • Meaningful and engaging interactions 🚶🏾🚶🏾‍♀️🚖

  • Relevant and efficient 🎯

  • Data analytics/Campaign Performance Measurement Dashboards📈


📲 Message us on WhatsApp: +220 7053852

🏢 Visit us at: 78 Atlantic Boulevard, Fajara

Moving Brands, Telling Stories🚀.

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